Strategist. Researcher. Designer. In that order.

Strategist. Researcher. Designer. In that order.

Strategist. Researcher. Designer. In that order.

I’m a dot connector at heart. I love to weave insights into stories across seemingly disparate signals. When I conduct research, I collect a rich, almost overwhelming amount of information as I observe and talk to people. The most valuable part of what I do as a designer is to actually identify meaningful signals and to piece them back together.

My path to product design hasn't been linear, but it's been intentional. I was facilitating design workshops at Continuum. Running iterative feedback loops on creatives at Unilever. I didn't realize I was already doing product design; I just hadn't called it that yet. Across every role, the thread has been the same: understanding people deeply, and building solutions around what I find.

Who I am beyond design

Who I am beyond design

Who I am beyond design

Outside of design, I stay creative through hands-on craft and French embroidery. Stitching pattern by pattern mirrors how I work: weaving small details into a coherent whole, finding structure within complexity, and telling stories through form and sequence.